Taking a Look
Banana SEO prides itself on years of expertise and experience. However, all SEO starts with the basics – taking a look at your business’ website and its pages.
While it may sound obvious, many SEO experts and companies will not take the time to look through everything on the page – they will home in on one detail and focus their entire strategy on it.
In order to build a sound and successful SEO strategy, we take a proper look at everything on your website – content, code, and design. With extensive knowledge of SEO algorithms and guidelines, this first look will help build our approach.
Before starting the practical, optimization part of the process, it is vital to conduct competitor research. No matter which one, there is always going to be the company known to everyone in the industry – through either pioneering it, or through an effective strategy (or through luck). This means that they have done some things right – and it’s important to learn from them.
The exact same goes for SEO. Companies whose online presence seems impregnable and flawless – but is actually very well organised.
At Banana SEO we conduct proper competitor research into industry standards, making sure to find what makes them successful, and implementing that into our strategy.
Compiling and Structuring Data
The final step before finally taking action and implementing our strategy is the compilation and structuring of our data. One of the points we take pride in, is our informative and interactive approach with our clients.
This means that everything that we see, find, and determine as a target of optimization will be organized and structured in a way that allows both ourselves and the client come back to the information as many times as we need, and use it to fully establish and create a reliable strategy, guaranteed to provide you with the results you are looking for.
Finally – we are at the implementation stage. After going through all of the steps—of looking at the original website and putting together things to change, managing and carrying-out in-depth competitor research, compiling and structuring the data—I will go through the implementation strategy with the client.
It’s vital that the client knows at each step what we are going to change and why. There are steps to take for on-site SEO based on standard practices, what I found from competitors, as well as what the clients want as results.
Once we’ve cleared this stage and get the green signal, it’s time for action.
Action – Change – Feedback
This is the active SEO step. Here, we actually implement what we planned and went through with the client, making sure to make effective and efficient changes.
After going through all of the previous stages to make sure our approach is rock-solid, Banana SEO goes through the website’s content.
We make sure that your business and its online presence get the traffic and develop the client base that it is looking for, and that it ultimately deserves.
Once we’ve completed our service – we talk to our clients once again.
Feedback, improvements, changes and everything the client needs.
We’re here for our clients and strive to build the best website we can, together.